WE.DOOH, powered by DPAA in partnership with Advance Women at Work, unites all people
working across DPAA member companies and our ecosystem to advance gender equality.

We harness and celebrate the women of DPAA, encourage and push for more representation at the podium, on panels, at events,
and strive to engage younger generations of women to get involved with Digital Out of Home and our extended ecosystem.

SUBJECT MATTER EXPERT

Jenn Willey, CEO of Wet Cement, leads WE.DOOH webinars, workshops and produces our Fearless in Five video series that gives quick business tips to women working in the industry. Advance Women at Work, a division of Wet Cement (www.wet-cement.com), supports business growth through gender equality program design and deployment to accelerate the advancement of women in business and empower men to become modern leaders.

LEADERSHIP

WE.DOOH is chaired by Debbie Benadiba, President, Novus and DPAA Board Member. Debbie has provided strong leadership throughout her career and personal life at Rogers Communications, Bell Media, Novus Media, and now Talon OOH Canada.

SPECIAL INITIATIVES DIRECTOR

WE.DOOH is Directed by Alice Gogh, SVP of Strategy Innovation & Product, Captivate. Alice has provided strong leadership to friends and collegues throughout her career and personal life.

OUR  ADVISORY  BOARD

Click on any Advisory Board Member below to connect on LinkedIn

Nicolette Leonardis

Nicolette Leonardis

Co-Founder

Vertical Impression

Maureen McCloskey

Maureen McCloskey

Managing Director

GroupM

Rosie O'Meara

Rosie O'Meara

Chief Revenue Officer

GroundTruth

Samantha Brown

Samantha Brown

DOOH Expert

Founding WEDOOH Member

Irina Zeltser

Irina Zeltser

DOOH Specialist

Joni Schmeichel

Joni Schmeichel

OOH Marketing Strategy

Daktronics

Helen Miall

Helen Miall

Chief Marketing Officer

VIOOH

Leslie Lee

Leslie Lee

VP, Marketing

Vistar Media

Kayla Caticchio

Kayla Caticchio

Content Marketing Manager

Broadsign

Luba Giglia

Luba Giglia

VP Marketing

Adomni

Claudia B. Damas

Claudia B. Damas

CEO & Partner

Altermark

Elizabeth Donovan

Elizabeth Donovan

Global Director

Marriott Media Network

Marci Weisler

Marci Weisler

Business Development

T-Mobile

Kira LeBlanc

Kira LeBlanc

Global CMO

Hivestack

Tiffany Southwell

Tiffany Southwell

VP, Out-of-Home Media

DOOH Expert

Fearless in Five Videos

Fearless in Five videos share quick, easy tips you can take to achieve your potential. Each Fearless in Five episode helps you understand what 5 steps you can take to boost your confidence, communication and connections – all in two minutes!

ACTIVITIES & EVENTS: 2024

WE.DOOH runs webinars and in-person workshops throughout the year.
To request an invitation to our next WE.DOOH event, please contact ajay.durani@dpaaglobal.com